There’s a lot of chatter about data these days. You’ve probably heard or read about how forward-thinking businesses, nonprofits, and pro sports teams are using data to “change the game.” But what does that mean for churches? Using data, church leaders can discover what programs members are passionate about, how members prefer to make different types of gifts, and even identify at-risk members before they disengage from the church.
The benefits of data-driven ministry include:
- Smarter decision-making by eliminating biases
- Meeting the needs of your members
- A community where everyone feels they have a say
- Creating stronger, more personal connections with members
We’ve seen the positive impact data-driven ministry can have on the entire church community.
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